Exhibition Details
Exhibition Overview
FHC Shanghai Global Food Trade Show connects global food and beverage suppliers with professional buyers across import, distribution, retail, hotels, catering, coffee and bakery channels. The show has been held for 28 editions and has served over one million professional buyers. The previous edition welcomed 173,143 professional visitors, providing opportunities for international exhibitors to enter the Chinese market and for local enterprises to explore international trade.
Basic Exhibition Information
Venue Information
N2: International Pavilions, Leisure Food, Dairy and Beverage
N3: International Pavilions, Leisure Food, Chocolate
N4: International Pavilions, Imported Grocery
N5: International Meat and Seafood
E7: Ingredients, Hotpot and Prepared Foods
E6: Tea Drinks and Baking
E5: Coffee and Healthy Organic and Functional Foods
E4: Shanghai Gifts Expo & Gift Box Food Exhibition
E3: China (Shanghai) International Fruit and Vegetable Trade Fair
E2: Food Production & Processing Machinery & Canned Food
E1: Shanghai International Franchise Expo & Refrigerated Food
W4-W5: ProWine Shanghai
Overseas Buyer Lounge
Visitor rest areas
Parking facilities
Venue shuttle
Cross-border business services
Media Centre
Organizer Information
Instagram: https://www.instagram.com/fhcchina/
YouTube: https://www.youtube.com/@FHCShanghai
Facebook: https://www.facebook.com/FHCshanghai
Exhibiting & Ticketing Information
Exhibition Overview
Exhibition Positioning
FHC connects global food and beverage suppliers with professional buyers across import, distribution, retail, hotels, catering, coffee and bakery channels.
Exhibition Development History
FHC Shanghai has successfully been held for 28 editions, serving over one million professional buyers cumulatively and connecting international exhibitors with the Chinese market.
Key Exhibition Highlights
15 product sectors covering the food and beverage supply chain; professional competitions and industry forums; dedicated sourcing events and B2B matchmaking; FHC Golden Apple Awards; international pavilions and multi-platform media exposure.
Concurrent Shows
International Trade Fair for Wines & Spirits
China’s leading trade fair for wines and spirits, gathering global wine & spirit producers, distributors and suppliers for sourcing, networking and trend exchange.
SFE 42nd Shanghai International Franchise Exhibition
Held alongside FHC 2026, connecting franchising and chain business resources.
Salon du Chocolat Shanghai
Held alongside FHC 2026, focusing on chocolate and creative desserts.
2026 16th Shanghai International Canned Food, Raw Materials and Machinery Expo
Held alongside FHC 2026, covering canned food, raw materials and machinery.
2026 China (Shanghai) International Fruit and Vegetable Trade Fair
Held alongside FHC 2026, focusing on trade and industry exchange in fruit and vegetables.
28th Shanghai International Gifts, Creative Products and Homeware Exhibition
Held alongside FHC 2026, featuring gifts, creative products and homeware.
2026 Global Agricultural Geographical Indications and Regional Brands Exhibition
Held alongside FHC 2026, showcasing agricultural geographical indications and regional brands.
Major Awards
Key Highlights
European Union Returns as Guest of Honour at FHC 2026
Following its 2025 debut as Guest of Honour, the European Union returns to FHC 2026 with a dedicated pavilion featuring 220+ premium products from its 27 member states. Geographical indication and organic products, immersive presentations and live chef demonstrations offer professional buyers an opportunity to discover European food and drink.
Business Matchmaking Across Domestic and Global Trade
FHC business matchmaking features dedicated sessions for catering and supply-chain sourcing, emerging sales channels and retail procurement. Database-based matching and one-to-one meetings help connect suppliers with professional buyers.
Over Ten Special Zones with Fresh Experiences
Explore food e-commerce, coffee culture, chocolate and creative desserts, bakery innovation, SmartEAT functional food and beverages, the Fair Fields Market, hotpot ingredients, smart cooking robots, FHC Global Selection and more.
Upgraded Professional Competitions
FHC competitions showcase professional skills, innovation and industry practice. They give emerging professionals and teams opportunities to exchange ideas, demonstrate their capabilities and connect with industry resources.
A New Line-up of Industry Forums
Forums at FHC 2026 explore meat, snacks, e-commerce, functional food and beverages, food delivery, Chinese cuisine going global, chocolate, and catering entrepreneurship and innovation, addressing practical industry challenges.
Golden Apple Awards: An Upgraded Edition
The Golden Apple Awards add a fifth-anniversary commemorative badge, a dedicated anniversary showcase and expanded media coverage. Seven award categories recognise achievement across products, brands, channels, talent, globalisation and sustainability.
Full-Cycle Media Coverage
FHC connects its official website, WeChat accounts, video channels and industry media partners to support exhibitor exposure before, during and after the show, backed by its professional buyer database and targeted audience resources.
Seven Co-located Shows Across the Food Value Chain
Seven co-located shows span wine and spirits, franchising, canned food and machinery, chocolate, fruit and vegetables, gifts and creative home products, and geographical indications and regional agricultural brands.
A One-Stop Platform Across the Food Value Chain
FHC 2026 covers 15 core sectors across 200,000 sqm, connecting ingredients, equipment and consumer markets. From snacks, dairy, meat, seafood and condiments to catering supplies, food processing, packaging, prepared foods, baby food and medicinal food, the show brings the food and beverage value chain together.
Zone Layout
Zone Layout Overview
N2: International Pavilions, Leisure Food, Dairy and Beverage
N3: International Pavilions, Leisure Food, Chocolate
N4: International Pavilions, Imported Grocery
N5: International Meat and Seafood
E7: Ingredients, Hotpot and Prepared Foods
E6: Tea Drinks and Baking
E5: Coffee and Healthy Organic and Functional Foods
E4: Shanghai Gifts Expo & Gift Box Food Exhibition
E3: China (Shanghai) International Fruit and Vegetable Trade Fair
E2: Food Production & Processing Machinery & Canned Food
E1: Shanghai International Franchise Expo & Refrigerated Food
W4-W5: ProWine Shanghai
Exhibition Data Profile
Professional Visitor Trend
2025: 173,143 visitors
Overseas Visitor Growth
2025: 6,732 | YoY ≈+20%
Source of Industry Attributes
Professional Visitors’ Purpose of Visit
Overseas Visitor Origin (Country/Region)
Annual Exhibition IP
FHC Shanghai Global Food Trade Show (Annual Exhibition Series)
FHC Shanghai Global Food Trade Show connects global food and beverage suppliers with professional buyers across import, distribution, retail, hotels, catering, coffee and bakery channels. The show has been held for 28 editions and has served over one million professional buyers. The previous edition welcomed 173,143 professional visitors, providing opportunities for international exhibitors to enter the Chinese market and for local enterprises to explore international trade.
Supported Languages zh-CN、en-US
IP Main Link https://en.fhcchina.com/
2025 Exhibition Data Highlights
Visitor Overview
Overseas Visitors
Testimonials
Overseas Pavilion Messages
Kaldunski USA: “We produce the 98 percent of the ginseng that we produce comes to China, so it's just great to meet new potential customers.”
SHAW URUGUAY: “We think it's a very good place for positioning our brand due to the type of professional visitors that this trade show has.”
Exhibitor & Pavilion Messages
Ptak Delegation of the European Union to China: “Our key objectives for participating in FHC 2025 are to strengthen market presence and foster cultural exchange between Europe and China. FHC provides the opportunity to present the typical characteristics of European food: excellent taste, deep-rooted traditions, rich cultural heritage and know how.”
Huang Zhongbei Tart: “It is an honor to bring Zhongbei Tart's comprehensive range of egg tart products at this year's FHC exhibition. With over a decade of specialization in the egg tart industry, we remain dedicated to supplying semi-finished egg tart products to professional clients across baking, catering, tea beverage, and supermarket sectors.”
fhc@imsinoexpo.com
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