Shaanxi Litang Muma Cultural and Creative Co., Ltd. Founded in 2019, Shaanxi Litang Muma Cultural and Creative Co., Ltd. specializes in urban cultural‑tourism IP development, cultural‑and‑creative design, brand operation and global promotion. It has built a full‑industrial‑chain system covering original design, manufacturing, channel sales and cross‑border cooperation, serving as a benchmark enterprise for Shaanxi’s cultural‑and‑creative products expanding nationwide and globally. Led by veteran cultural‑and‑creative master Li Xiangyu with over 20 years of industry experience, the company has provided services for many national‑level cultural and museum institutions including the Palace Museum and the Terracotta Army Museum. It has won 16 national‑level design awards as well as numerous provincial and municipal honors, and is a key demonstration enterprise for the high‑quality development of Shaanxi’s cultural‑and‑creative industry. Its in‑house brand “Xi’an Things” has established more than 600 sales outlets across Xi’an and the rest of China. Boasting original IPs such as Tang Fugui, Xi‑Xi & An‑An, and Qin Dada & Qin Pangpang, the brand acts as a vital vehicle for Shaanxi’s cultural outreach. The core IP Tang Fugui is inspired by the Six Steeds of Zhao Mausoleum. Crafted with Tang‑dynasty aesthetics, this blessing‑themed cultural‑tourism IP embodies auspiciousness and well‑being, integrating profound cultural connotations and sound commercial value. It has received multiple national‑level awards and been featured in national‑level foreign‑affairs events and international competitions. With over 800 million total online exposures and revenue exceeding 100 million yuan, the IP has been covered by authoritative media at home and abroad. It is available on the Yangshi Video Mall and has made appearances at major events including the China‑Central Asia Summit and Chengdu Universiade. Meanwhile, Tang Fugui has been showcased at top‑tier international exhibitions, successfully tapping into overseas markets and emerging as a representative of Shaanxi‑origin cultural‑and‑creative exports. The company has entered into strategic cooperation with dozens of well‑known entities including China Post, Vanke, Hongqi and CCTV. It has rolled out IP co‑branding projects with multiple cities and China Aerospace Science and Technology Corporation, and launched the Global Hundred‑Artist Cooperation Program to continuously elevate the artistic standard and international influence of its IP assets.

Shanghai Bitshare Software Co., Ltd. has long been dedicated to the intelligent development of the public transport industry, focusing on software‑hardware R&D and project delivery for e‑paper bus stop signs. Years of on‑site practice have equipped the team with rich expertise in e‑paper display adaptation, software‑hardware coordination, remote content management, system iteration and project implementation. These real‑world deployments have also helped Bitshare identify another dimension of e‑paper’s value beyond public‑information displays. Full‑color e‑paper forms images by reflecting ambient light. Optimized for static and low‑frequency updates, it blends unobtrusively into homes, commercial venues and public cultural spaces. For digital art, it delivers a viewing experience close to paper and traditional framing, while retaining flexibility for content refresh. In 2026, Bithsare launched the Xiyi Digital Art Screen project, under the lifestyle brand Xiyi for digital art. Built upon full‑color e‑paper technology, Xiyi enables original art to settle quietly into everyday life and coexist with daily moments. Artworks shift naturally with spaces and moods via continuously updated diverse creations from its gallery. Technology fades into the background, and art speaks for itself.